There are many reasons for your venue or business to become breastfeeding welcome.
It makes a real improvement to customer/client service
Training staff to be welcoming and helpful to breastfeeding mothers encourages them to be more helpful and considerate to all customers. This will boost customer satisfaction and loyalty which is great for your business.
It can attract a new customer/client base
When new mothers find a place that welcomes them to feed their babies, they pass on the good news and customer numbers grow as a result. Their visits are not usually at the busiest time of day. This means more custom during quiet times for your business. Breastfeeding welcome businesses and venues both report a good level of customer/visitor return rates.
There is little or no cost to you
Little things go a long way and breastfeeding mum’s say what they appreciate most is a welcoming atmosphere and friendly, attentive staff, something you can provide for free!
You can also do little things such as re-arrange furniture, plants or a screen to provide a little privacy. You can also write up a breastfeeding welcome policy for your staff.
It can improve your image and get you free publicity
By becoming breastfeeding welcome you are making a positive contribution to helping babies get the best start in life. It is great for your image as it demonstrates that you are not solely motivated by profit but are dedicated to making your customers happy. Businesses that become breastfeeding welcome will get publicity not only from being listed on our website, but also from word-of mouth recommendations between families
